Welcome to the latest edition of the Social Capital Newsletter. Social Capital is an intangible asset at the heart of a new and dynamic view of success, one that is changing business and the world as we know it during one of the most difficult and turbulent times in recent history. Perhaps no industry has had more opportunities to make a contribution to the greater good than the pharmaceutical industry, as veteran pharmaceutical executive Fred Hassan, now a private-equity firm director, points out in this week's lead story, "Can Pharma Lead in Social Good?" He's one of a number of Social Capital CEOs from the pharma and healthcare industries who are making their mark with people-first philosophies, leaders like Grokker founder and wellbeing champion Lorna Borenstein; healthcare system visionary Angelo Falcone founder of Dignity Integrative; and Scripps Health CEO Chris Van Gorder, who reinvigorated his company by partnering with physicians on the front lines. Here's the latest from Social Capital CEOs and companies that will keep you inspired. 

Its ROI on lengthy and costly R&D now includes all stakeholders, says turnaround CEO.

CEO Shawn Conway shares what makes this coffee company so unique as a people company.

How Can We Save the Private Healthcare System in America? 
CEOs Who Saved the World by Taking Care of People
Penny Pennington Is Committed to Growth--Of Families

Brian Scudamore--founder of 1-800-GOT-JUNK?, WOW 1-Day Painting and Shack Shine--is all about thinking big, and in this inspiring playbook, this serial entrepreneur shows how leaders in many different organizations can scale their impact. Social Capital CEOs can find many practical strategic and tactics that will help them launch and create new initiatives that put people first, whether they are leaders of entrepreneurial companies or "intrapreneuers" within larger companies and nonprofits. As Scudamore shows, everything starts with creating a caring culture where great people feel they can do their best work. 

We're heading into the outdoor dining season, and nothing beats having the right gear when you're reconnecting with friends you may not have seen since the early days of the pandemic. The Peterboro Family Picnic Basket for 4 ($89) makes it easy to turn your next picnic into a celebration in true Social Capital style. Handcrafted in the USA, it is made from 100% hardwood Appalachian Ash (the same wood used to make baseball bats) and comes in a range of colors: honey, cherry, driftwood gray and natural. 

How To Be A Company That Stands The Test of Time. Northwestern Mutual CEO John Schlifske shows how Social Capital leaders’ can stay relevant and bring future growth and prosperity to their companies.

With retirees being courted by many employers, ageism is finally being reversed--and the Wall Street Journal reports that the "unretirement" wave shows no signs of slowing down. This inspiring Social Capital trend is good news for all of the Tom Bradys out there who thought they were done with their careers but then found they missed the camaraderie, stimulation and challenge of having a job. And it's just as beneficial for companies looking for highly productive, energized employees with lots of wisdom to give back. 

Many leaders are tempted to batten down the hatches on costs in today's business environment. But Social Capital CEO Brian Niccol at is taking a counterintuitive approach at Chipotle and investing more in both ingredients and people. In "Why Chipotle’s Brian Niccol Is All for Spending MORE on Ingredients – And People," he shows how investing in top quality food, loyal customers and cherished employees has helped turned around a chain that was fighting for its life two years ago after two disastrous E. coli outbreaks. If you're thinking of making budget cuts, read this first. You may change your mind. 

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